Privacy Policy

_{Revised March 4, 2026}

This Privacy Policy explains how New York State Maple Producers Association (“NYSMAP,” “we,” “us,” or “our”) collects, uses, and shares information when you visit mapleweekend.com (the “Site”).

Information We Collect

Information you provide

We may collect information you voluntarily provide, such as:

• Contact information (e.g., name, email address) if you submit a form or contact us
• Information you enter to use features like producer search and mapping (e.g., a ZIP code or other location information you choose to provide)

Information collected automatically

• When you visit the Site, we (and our service providers) may automatically collect:
• IP address
• Device and browser information
• Pages you view, time spent on pages, clicks, and referring/exit pages
• Approximate location (generally derived from IP address) and/or location context based on the ZIP or location you enter

Cookies and Similar Technologies

We use cookies and similar technologies (such as pixels and tags) to operate the Site, understand usage, and support measurement/advertising activities. Cookies are small text files stored on your device.

Your cookie choices

We intend to provide a cookie consent banner that lets you choose whether to allow:

• Necessary cookies (always on)
• Analytics cookies (optional)
• Advertising/marketing cookies (optional)

You can also control cookies through your browser settings, including deleting or blocking cookies. If you block certain cookies, some Site features may not work correctly.

Cookies We Use

• Necessary cookies (always on)
  • These cookies are required for core Site functionality, security, and basic operation. (The specific cookies may vary based on hosting and platform configuration.)
• Analytics cookies (optional — used if you opt in)
  • We use Google Analytics 4 (GA4) to understand how visitors use the Site so we can improve performance and content.

Example GA4 cookies:

_ga
_ga_[property-id]

Purpose: Distinguish users, maintain session state, and generate aggregated usage reports.

 

Advertising/marketing cookies

_{(optional — used if you opt in)}

If enabled, we may allow certain advertising and measurement partners to set cookies to help measure advertising performance and support interest-based advertising. These partners may also perform identifier syncing (matching cookie identifiers between partners for ad delivery and measurement).

Based on our current Site configuration, these partners may include:

Xandr / AppNexus (cookie domain: adnxs.com)
Example cookies: anj, uuid2, XANDR_PANID

Simpli.fi (cookie domain: simpli.fi)
Example cookies: suid, uid_syncd_secure

XAD / bidagent (cookie domain: bidagent.xad.com)
Example cookie: xad-uid

Purpose: Advertising delivery and measurement, frequency capping, attribution, and related ad-tech functions.

How We Use Information

We use information to:

• Operate, maintain, and secure the Site
• Provide producer listings and map/search functionality
• Understand Site traffic and usage (analytics, if enabled)
• Measure the effectiveness of communications and campaigns (if enabled)
• Respond to inquiries and provide support
• Comply with legal obligations and protect our rights and users

How We Share Information

We may share information:

• With vendors/service providers that help operate the Site (hosting, site tools, analytics, and similar services)
• With Google for analytics services (if you opt in to analytics cookies)
• With advertising/measurement partners listed above (if you opt in to advertising/marketing cookies)
• If required by law or to protect rights, safety, and prevent fraud
• In connection with an organizational transaction (e.g., merger, reorganization, or transfer of assets)

Your Choices and Controls

Cookie settings

• When available, you can change your cookie preferences at any time by clicking “Cookie Settings” (or similar link) in the Site footer.

Browser controls

• Most browsers allow you to manage cookies. You can delete cookies and set your browser to block cookies, but doing so may affect Site functionality.

Data Retention

We retain information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, unless a longer period is required or permitted by law.

Security

We use reasonable administrative, technical, and organizational safeguards designed to protect information. However, no website can guarantee absolute security.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last Updated” date.

Contact Us

If you have questions about this Privacy Policy or your choices, contact:

New York State Maple Producers Association
301 Myron Road
Syracuse, New York 13219

Contact Us